Videos

Hello Again: Recellular

BY: Keith Jefferies Wednesday, July 09, 2008

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Every phone ever made every day.

That's what Dexter-based ReCellular deals with as part of its mission to refurbish, reuse and recycle discarded cell phones.

Employing over 500 people, the company started out as a cell phone rental company in the early 1990s but switched to recycling when the phones became more of a disposable commodity. It was a smart move, ReCellular now recycles millions of cell phones each year and has more than 50 percent of the market share with nearly $50 million in revenues.

These numbers also make it one of Michigan's biggest green industries, with a business strategy that capitalizes on true sustainable practices.

Learn more about the company that Inc. magazine recently named on of its "Green 50" --the top U.S. companies that are environmentally friendly-- by clicking on the YouTube video below.

Communication, Sustainability, Wireless Technology

Dexter