Region
Second Wave - Michigan
Capital Gains - Lansing
Catalyst Midland
Concentrate - Ann Arbor/Ypsi
Epicenter - Mount Pleasant
Route Bay City
Rural Innovation Exchange
Southwest Michigan
UPword - UP
The Keel - Port Huron
The Lakeshore
Metromode - Metro Detroit
Flintside - Flint
Model D - Detroit
Rapid Growth - Grand Rapids
Focus Areas
Arts and Culture
Community Development
Diversity
Economic Development
Entrepreneurship
Equity
Healthy Communities
Kids and Education
Sustainability
Technology and Innovation
Transportation
City
Ann Arbor
Chelsea
Dexter
Milan
Saline
Ypsilanti
Series
Concentrate
Block by Block
Detroit Driven
Inside our Outdoors
MI Mental Health
On The Ground
Voices of Youth
Statewide
Areas of Concern
Block by Block
Bridging the Talent Gap
COVID19
Cyber Security
Disability Inclusion
Early Education Matters
Forestry
Girl Scouts SE Michigan Team Up
Good Food
Greater Lakes
Inside our Outdoors
Invasive Species
MI Mental Health
Michigan Nightlight
Michigan's Agricultural Future
Michigan's State of Health Podcast
Nonprofit Journal Project
Preserving Michigan
State of Health
Stories of Change
Voices of Youth
Toggle navigation
Focus Areas
Arts and Culture
Community Development
Diversity
Economic Development
Entrepreneurship
Equity
Healthy Communities
Kids and Education
Sustainability
Technology and Innovation
Transportation
City
Ann Arbor
Chelsea
Dexter
Milan
Saline
Ypsilanti
Series
Concentrate
Block by Block
Detroit Driven
Inside our Outdoors
MI Mental Health
On The Ground
Voices of Youth
Statewide
Areas of Concern
Block by Block
Bridging the Talent Gap
COVID19
Cyber Security
Disability Inclusion
Early Education Matters
Forestry
Girl Scouts SE Michigan Team Up
Good Food
Greater Lakes
Inside our Outdoors
Invasive Species
MI Mental Health
Michigan Nightlight
Michigan's Agricultural Future
Michigan's State of Health Podcast
Nonprofit Journal Project
Preserving Michigan
State of Health
Stories of Change
Voices of Youth
About
Contact
Pure Visibility adds 2 people in Ann Arbor
Wednesday, April 7, 2010
| Source:
Concentrate
Share
The leadership behind Pure Visibility knows the economy is turning a corner because the firm is already peaking around it.
The downtown Ann Arbor-based firm, which shares the stately First National Building with other new economy companies like
LLamasoft
, has hired four people over the last year, expanding its staff to 14 people. It is gearing up for even more business and few more hires in 2010.
"There is something shifting right now," says Catherine Juon, co-founder and catalyst for
Pure Visibility
. "Larger companies are realizing that they need more than their own marketing departments if they want to grow today."
The search-engine-optimization firm specializes in helping its clients attract more traffic by priming their websites so they can be found in things like Google searches. The firm is analytics-certified by Google, which is not a designation that is easily achieved.
Juon points out that most of the firms that are upping business with
Pure Visibility
are those that deal with high-value sales that occur over a long-term cycle. That has prompted Pure Visibility to become more aggressive when it comes to attracting business.
"For the firs time in our five years we're proactively going after sales," Juon says. "Up until now we have been picking up the phone."
Source: Catherine Juon, co-founder and catalyst for Pure Visibility
Writer: Jon Zemke
Enjoy this story?
Sign up
for free solutions-based reporting in your inbox each week.
Share
Related Tags
Entrepreneurship
,
Internet
,
Software Design
Recommended Content
Related Company
Pure Visibility
201 South Main St., Fifth Floor
Ann Arbor, Michigan 48104
Website
The "alchemists and mad scientists" who work at Ann Arbor-based Pure Visibility develop Internet strategies for their clients that optimize websites, manage their pay per click features and help them "own page one" on Google. They are the very ...
Across Our Network
Local shops spin National Record Store Day
Source: Soapbox
Pickleball serves up fun and fitness for people of all ages and abilities
Source: Route Bay City
Michigan's stretch of the Marquette Greenway moves forward
Source: Rural Innovation Exchange
Less plastic, less worry: Two Fort Wayne refilleries are paving a path for easier sustainable living
Source: Input Fort Wayne