EatBlue got its start a decade ago and has since established itself as the go-to restaurant guide for University of Michigan students, staff and Ann Arbor residents.
The downtown Ann Arbor-based company has now launched its own mobile app to better serve its customer base. The app is free for both iPhone and Andriod devices.
"We tried to emulate the experience a user has on their desktop," says Andrea Garcia, operations director for
EatBlue. "It's like a restaurant guide for your phone."
EatBlue also allows users to order food from their favorite restaurants through its website and mobile app. Today 70 percent of its users browse the site for restaurant information. The other 30 percent place food orders. That last number is up from 5-10 percent.
"That's a very big increase," Garcia says.
EatBlue is owned by Baltimore-based Hungry Media. It hired Garcia about a year ago. She overseas a staff of 15 interns.
Source: Andrea Garcia, operations director for EatBlue
Writer: Jon Zemke
Read more about Metro Detroit's growing entrepreneurial ecosystem at
SEMichiganStartup.com.
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