3.7 Designs grows staff as its workload expands

Ann Arbor-based 3.7 Designs is looking at a growing bottom line, staff and office space all within the last 18 months.

The 10-year-old website development firm moved to a newer and bigger space above Arbor Brewing Co in downtown Ann Arbor in July 2013. It has also hired two people over the last year, expanding its team of five people. It is also in search of a front-end software developer right now.

"We have been really busy," says Ross Johnson, design strategist for 3.7 Designs. "A lot of our existing clients are doing more work. They have bigger budgets and more work. We have been picking up new clients as well."

Johnson adds that 3.7 Designs' clients have been asking for more comprehensive work over the last year. Before they were looking for more project-based work and now they are steadily updating sections of their website over time instead of doing it all at once.

"Every couple weeks we redesign another section and launch it," Johnson says.

Last year 3.7 Designs also released its own software platform focused on project management called Project Panorama. The company has been adding to the features of the platform as it continues to ramp up sales.

"That has been doing really well," Johnson says. "Better than expected."

Source: Ross Johnson, design strategist for 3.7 Designs
Writer: Jon Zemke

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Related Company

  • 3.7 Designs
    306 South Main, Suite
    Ann Arbor, MI 48104 Website
    3.7 DESIGNS is a strategic creative company based out of Ann Arbor, Michigan. We believe that the strategy of your marketing is just as important as the right look and feel.